In most cases, before you become a Naturalista you must have gone through a lot with your permed hair. Let's take for example, a friend had a very healthy hair (even when permed) during her secondary school days, until she wrote her Secondary School Examination, she stopped weaving her hair frequently as she used to, then "BAM" she began to experience hair breakage and loss. She was helpless because she wasn't used to focusing on her hair and she knew less about hair-care. She made some researches, but still no improvements.
She had a friend who was a Naturalista, she envied her friend's hair and became curious about the Natural Hair Journey, she made researches on it and really loved what going Natural will be like. She concluded she was going to go natural.